Ph.D., Mass Communication, University of North Carolina at Chapel Hill, 2011
M.A., Mass Communication, University of North Carolina at Chapel Hill, 2008
B.A., American Studies and English, University of North Carolina at Chapel Hill, 2001
Dr. Wojdynski’s research focuses on the psychological effects of online media use, with a specific emphasis on the impact of technological and design characteristics. His research primarily involves using experimental design to isolate and manipulate variables related to information presentation, and to study the processes through which these variables may affect users’ cognition, attitudes, and behavior. Dr. Wojdynski has professional experience in information design and usability, as well as print and online news.
Recent journal articles:
Wojdynski, B.W., & Riffe, D. (2011). What kind of media, and when? Public opinion about press coverage of politicans’ private lives. Journal of Mass Media Ethics, 26 (3), 206-223.
Wojdynski, B.W. (2011). Interactivity as a super-variable: Dimensions and implications for theory. Web Journal of Mass Communication Research, 30. Available at http://wjmcr.org/vol30
Recent paper awards:
Wojdynski, B. W. (2010, August). Graphical depictions of quantitative data: Can interactivity affect recall and attitudes? Presented at the 2010 Association for Education in Journalism and Mass Communication (AEJMC) Annual Convention, Denver, CO [Top Student Paper, Visual Communication Division].
Wojdynski, B. W., & Riffe, D. (2010, August). Public Opinion about News Coverage of Leaders’ Private Lives: A Role for “New” vs. “Old” Media”? Presented at the 2010 Association for Education in Journalism and Mass Communication (AEJMC) Annual Convention, Denver, CO. [Top Faculty Paper, Media Ethics Division].
Wojdynski, B.W. (2009, May). The Interactive Newspaper: Multimedia framing and the Iraq War. Presented at the 59th Annual International Communication Association (ICA) Conference, Chicago, IL. [Top Three Student Paper, Journalism Studies Division].
Media Processes and Effects
Quantitative Research Methods
Association for Education in Journalism and Mass Communication
International Communication Association
Online News Association