Virginia Tech Department of Communication
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Faculty & Staff

Faculty & Staff

Andrew Paul Williams
Public Relations & Political Communication
Office: 253 Shanks Hall
Phone: (540) 231-9830
Email: apwilliams@vt.edu

Education
Ph.D., University of Florida (2004)

M.A., University of North Florida (2001)

B.A., University of North Florida (1996)

Teaching Interests
Political Communication

Public Relations

Communication Theory

Research Methods

Recent Scholarship
PUBLICATIONS
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BOOK

Williams, A.P., & Tedesco, J.C. (Eds.) (2006). The Internet Election: Perspectives on the Web’s Role in Campaign 2004. Rowman & Littlefield.

REFEREED ARTICLES

Moldoff, J., & Williams, A.P. (2007/forthcoming). Metacommunication and Interactivity: A Content Analysis of Audience Framing on an Advocacy Group’s Blog. Journal of International Business Disciplines.

Williams, A.P., & Kaid, L.L (2007/in press). Framing the New EU: US Media Portrayals of the 2004 European Union Expansion and Parliamentary Elections. Journal of Political Marketing.

Williams, A.P. Framing the Youth in Campaign 2004: Twenty Million Strong—or Weak? American Behavioral Scientist (50)9, 1273-1279.

Moldoff, J., & Williams, A.P. (2007). Let Puerto Rico Decide: A Content Analysis of an Advocacy Group’s Web site. Business Research Yearbook (24)1, 163-168.

Williams, A.P., Postelnicu, M., & Martin, J.D. (2007) Online Campaigning Trends in the 2004 U.S. Presidential Election. Business Research Yearbook (24)1, 201-205.

Trammell, K.D., Williams, A.P., Postelnicu, M., & Landreville, K.D. (2006). Trammell, K.D., Williams, A.P., Postelnicu, M., & Landreville, K.D. (2006). Evolution of Online Campaigning: Increasing Interactivity in Candidate Web sites and Blogs through Text and Technical features. Mass Communication & Society (9)1, 21-44.

BOOK CHAPTERS

Williams, A.P., Kaid, L.L., Landreville, K., Urriste, S., Fernandes, J., Yun, H.J., & Bagley, D. (2007/in press). The Representation of the European Union Elections in News Media Coverage around the World. In Kaid, L.L. (Ed.) The Expansion Election: Communicating Shared Sovereignty in the 2004 European Parliamentary Elections. Peter Lang.

Williams, A.P. (2006). Framing their Fight: Candidate E-Mail Strategies in Election 2004. In A.P . Williams, & J.C. Tedesco, (Eds.) The Internet Election: Perspectives on the Web’s Role in Campaign 2004. Rowman & Littlefield Publishers.

Williams, A.P. (2006). Net Narcissism: Leading TV News Web sites’ Self Reflexive Coverage during Operation Iraqi Freedom in R.D. Berenger (Ed.) Cybermedia Go to War—Role of Non-traditional Media in the 2003 Iraq War and its Aftermath. Spokane, WA: Marquette Books.

Williams, A.P., & Kaid, L.L. (2006). Media Framing of the European Parliamentary Elections: A View from the United States in M. Maier and Tenscher, J. (Eds.) Campaigning in Europe—Campaigning for Europe: Political Parties, Campaigns, Mass Media and the European Parliament Elections 2004 (pp. 295-304). Berlin: LIT Publishers.
Publishers.

REFERENCE ENTRIES

Williams, A.P. (2007/in press). European Union. In L.L. Kaid and C. Holtz-Bacha (Eds.) Encyclopedia of Political Communication. Thousand Oaks, CA: Sage Publications.

Williams, A.P. (2007/in press). Horserace Coverage Theory. In L.L. Kaid and C. Holtz-Bacha (Eds.) Encyclopedia of Political Communication. Thousand Oaks, CA: Sage Publications.

Williams, A.P. (2007/in press). Film and Politics. In L.L. Kaid and C. Holtz-Bacha (Eds.) Encyclopedia of Political Communication. Thousand Oaks, CA: Sage Publications.

Williams, A.P., & L.L. Kaid (2007/in press). Gulf War. In L.L. Kaid and C. Holtz-Bacha (Eds.) Encyclopedia of Political Communication. Thousand Oaks, CA: Sage Publications.

Williams, A.P. (2007/in press). Lynda Lee Kaid. In L.L. Kaid and C. Holtz-Bacha (Eds.) Encyclopedia of Political Communication. Thousand Oaks, CA: Sage Publications.

CONFERENCE PAPERS AND PRESENTATIONS
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Kaid, L.L., & Williams, A.P. (November, 2007).The YouTube Effect: Political Viral Video on the Web. Paper to be presented to the Political Communication Division at the National Communication Association Annual Conference, Chicago, IL.

Williams, A.P. (2007, August). New Technologies, New Agendas, and New Gatekeepers: An Analysis How New Technologies Shape Media Coverage and Public Opinion. Paper presented to the Political Communication Division, American Political Science Association Annual Meeting, Chicago, IL.

Williams, A.P (2007, August). Mudslinging in the 21st Century: Evaluating First- and Second-Level Agenda-Setting Effects of Negative Video Content from YouTube. Paper presented to the Political Communication Division, American Political Science Association Annual Meeting, Chicago, IL.

Ivory, J., Williams, A.P., Hatch, J., & Covucci, D. (2007, August). Terrorism in Film Trailers: Demographics, Portrayals, Violence, and Changes in Content after September 11, 2001. Scholar to scholar presentation to the Mass Communication and Society Division, Association for Education in Journalism and Mass Communication, Annual Convention, Washington, D.C.

Williams, A.P., Postelnicu, M., & Martin, J.D. (2007, April). Online Campaigning Trends in the 2004 U.S. Presidential Election. Paper presented to the Communication and Technology Division, International Academy of Business Disciplines Annual Conference, Orlando, FL.

Williams, A.P. (2007, January). Framing, Second-Level Agenda Setting, and Personalization. Paper presented at the Ladenburger Diskurs on Effects of Personalization on Economics and Politics. Ladenburg, Germany.

Moldoff, J.A., & Williams, A.P. (2006, November). Let Puerto Rico Decide: A Content Analysis of an Advocacy Group’s Web site. Paper presented to the Political Communication Division, National Communication Association, Annual Conference, San Antonio, TX.

Tedesco, J.C., & Williams, A.P. (2006, November). Priming Negative Advertising Effects: An Experimental Investigation of Priming Effects on Candidate Image and Political Efficacy Evaluations. Paper presented to the Political Communication Division, National Communication Association, Annual Conference, San Antonio, TX.

Williams, A.P. (2006, August). Media Narcissism and Self-Reflexive Reporting: Metacommunication in Televised News Broadcasts and Web Coverage of Operation Iraqi Freedom. Poster presented presented to the Political Communication Division, American Political Science Association, Annual Meeting, Philadelphia, PA.

Kaid, L.L, Oates, S., & Williams (2006, August). Media and Audience Framing of Terrorists Attacks and Recent Elections in, England, the United States, Spain and Russia. Paper presented to the Political Communication Division, American Political Science Association, Annual Meeting, Philadelphia, PA.

Oates, S., & Williams, A.P. (2006, August). Comparative Aspects of Terrorism Coverage: Television and Voters in the 2004 U.S. and 2005 British Elections. Paper presented to the 5th Annual Pre-APSA Conference on Political Communication, American Political Science Association, Annual Meeting, Philadelphia, PA.

Williams, A.P., & Tedesco, J.C. (2006, June). Effects of Negative Ads on Audience Framing and Agenda Setting. Paper presented to the Political Communication Division, International Communication Association, Dresden, Germany.

Maier, J., & Williams, A.P. (2006, June). Evaluating the Impact of Pictures vs. Words: An Experiment in the Power of Negative Visual and Textual Framing. Paper presented to the Political Communication Division, International Communication Association, Dresden, Germany.

Williams, A.P., Kaid, L.L., Postelnicu, M., Landreville, K.D., Urriste, S., Fernandes, J., Hyun-Jung, Yun, & Bagley, D. (2006, June). Representation of the European Union Elections: News Media Coverage around the World. Paper presented to the Political Communication Division, International Communication Association, Dresden, Germany.

Oates, S., & Williams, A.P. (2006, June). Communicating Terrorism: Audience Framing of Terrorist Attacks and the Media in, England, the United States, and Russia. Paper presented to the Political Communication Division, International Communication Association, Dresden, Germany.

Williams, A.P. (2006, April). Audience Segmentation, Community Building, and Supporter Reinforcement: Evaluating Candidates’ Use of E-mail Messages to Engage Citizens. Paper presented to the Political Communication Division, Eastern Communication Association, Annual Conference Philadelphia, PA.

Williams, A.P. (2006, April). Narrowcasting and Beyond: Segmentation, Viral Marketing and the Use of E-mail Messages during the 2004 Presidential Contest. Paper presented to the Political Communication Division, Midwest Political Science Association, Annual Conference, Chicago, IL.

Williams, A.P., & Oates, S. (2006, April). Audience Framing of Candidates’ Use of the Terrorism Issue during the 2004 U.S. and 2005 U.K. National Campaigns. Paper presented to the Political Communication Division, Midwest Political Science Association, Annual Conference, Chicago, IL.

Maier, J., & Williams, A.P. (2006, April). Midwest Political Science Association, Annual Conference, Chicago, IL. Measuring the Effects of Visual Framing. Poster presented at the Political Communication Division, Midwest Political Science Association, Annual Conference, Chicago, IL.

Professional Affiliations
American Educators in Journalism & Mass Communication (AEJMC)

American Political Science Association (APSA)

Eastern Communication Association (ECA)

International Academy of Business Disciplines (IABD)

International Communication Association (ICA)

Midwest Political Science Association (MPSA)

National Communication Association (NCA)

Public Relations Society of America (PRSA)

Political Communication Research Foundation (PCRF)

Uvote International Political Communication Research Team