Virginia Tech Department of Communication
Search:
Faculty & Staff

Faculty & Staff

Robert Magee - Faculty
Persuasion and Media Effects
Office: 108 Shanks Hall
Phone: 231-7162
Email: rgmagee@vt.edu

Education
Ph.D., 2006 - University of North Carolina at Chapel Hill
M.A., 2001 - University of Miami
M.A., 1991 - Vanderbilt University
B.B.A., 1988 - Belmont College

Teaching Interests
Persuasion
New Technology
Media Effects
Research Methods
International Communication

Graduate Courses Taught
COMM 5024 - Communication Research Methods
COMM 5064 - Persuasion and Social Influence

Languages
Spanish
Portuguese

Recent Scholarship
Magee, R. G., & Kalyanaraman, S. (forthcoming). The perceived moral qualities of Web sites: Implications for persuasion processes in human-computer interaction. Ethics and Information Technology.

Magee, R. G., & Kalyanaraman, S. (2009). Effects of worldview and mortality salience in persuasion processes. Media Psychology, 12, 171-194.

Ivory, J. D., & Magee, R. G. (2009). You can't take it with you? Effects of handheld portable media consoles on physiological and psychological responses to video game and movie content. CyberPsychology and Behavior, 12, 291-297.

“Environmental worldviews and corporate social responsibility: A theoretical extension of the persuasion knowledge model.” Paper presented to the Mass Communication Division at the annual convention of the International Communication Association (May 2009), Chicago, IL.

Magee, R. G., & Lee, T. H. (2007). Information conduits or content developers? Determining whether news portals should enjoy blanket immunity from defamation suits. Communication Law and Policy, 12(4), 369-404.

"The perceived ethicality of web sites and its implications for persuasion processes" (with S. Kalyanaraman). Paper presented to the Communication Technology Division at the 90th annual convention of the Association for Education in Journalism and Mass Communication (August 2007), Washington, DC. Top faculty paper award

"Antecedent variables in persuasion processes: The effect of worldview on the processing of persuasive messages" (with S. Kalyanaraman). Paper presented to the Information Systems Division at the annual convention of the International Communication Association (May 2007), San Francisco, CA.

Magee, R. G. & Kalyanaraman, S. (2006). “Internet use, rates, and purposes.” In J. J. Arnett (Ed.) Encyclopedia of Children, Adolescents, and the Media. Thousand Oaks, CA: Sage Publications.

“Measuring worldviews in mass communication research: Development of the Modern-Postmodern Worldview Scale.” Paper presented to the Mass Communication Division at the annual convention of the National Communication Association (November 2005), Boston, MA.

“Worldview in message perception and processing: Epistemological assumptions as a construct in mass communication theory.” Paper presented to the Communication Theory and Methodology Division at the annual convention of the Association for Education in Journalism and Mass Communication (August 2004), Toronto, ON.

“Internet Technology and Long-Arm Jurisdiction: Are New Standards Required?” Paper presented to the Communication Technology Division at the annual convention of the Association for Education in Journalism and Mass Communication (August 2004), Toronto, ON. Top-three paper award in the Jung-Sook Lee Student Competition

Professional Affiliations
Association for Education in Journalism and Mass Communication
International Communication Association
Association for Consumer Research
Society for Consumer Psychology