Faculty & Staff
Rachel Holloway - Department Head
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Associate Dean of Undergraduate Academic Affairs, College of Liberal Arts and Human Sciences
Office: 130E1 Shanks Hall
Phone: (540) 231-7166
Email: rhollowa@vt.edu
Education
Ph.D. , Purdue University, 1990
M.A. , Purdue University, 1985
B.A. , Morehead State University, 1983
Teaching Interests
Undergraduate courses in public relations principles, campaigns, and issue management. Graduate courses in communication theory, public relations theory and practice, and crisis and issue management.
Recent Scholarship
Tedesco, John C., & Holloway, Rachel L. (2007/in press). Countering deceptive health promotion: Measuring health literacy effects. Business Research Yearbook.
Tedesco, John C. and Rachel Holloway. (2005). "Deceptive health promotion: Barriers to health literacy." Studies in Communication Sciences, 5:2, 99-110.
Holloway, Rachel L. (2005) "Political Conventions of 2004: A Study in Character and Contrast." pp. 29-73. In Robert E. Denton, Jr., Ed., The 2004 Presidential Campaign: A Communication Perspective. Lanham, MD: Rowman & Littlefield.
Holloway, Rachel L. (2003). "Clinton's Televised Town Meetings as a Political Strategy: The Illusion of Control" In Robert E. Denton, Jr. and Rachel L. Holloway, Eds. Images, Scandal, and Communication Strategies of the Clinton Presidency. Westport, CN: Praeger Publishing.
Holloway, Rachel L. and Greg Leichty, "Threats to Children as Cultural Topos: The Tobacco Wars." A paper presented at the annual meeting of the National Communication Association, November 11, 2000.
Holloway, Rachel L. "The Clintons and the Health Care Crisis: Opportunity Lost, Promise Unfulfilled In The Clinton Presidency: Images, Issues, and Communication Strategies," pp. 159-188. Eds. Robert E. Denton, Jr. and Rachel L. Holloway. Westport, CN: Praeger, 1996.
Professional Affiliations
National Communication Association
Association for Education in Journalism and Mass Communication
Public Relations Society of America
Southern States Communication Association
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